Thursday, 26 March 2015

Production

Ancillary Products


Evaluations

Evaluation Q1-Michelle Richards
               
Question 2-Michelle Richards

Question 3-Michelle Richards


Question 4-Michelle Richards

Music Video Planning




Narrative Ideas by Michelle Richards

Pre-Production

Production Names for Group- by Group
Written by Michelle


Make-up Tutorial by Michelle Richards


This is our make-up tutorial for Essence Productions. In this video I go, step by step on how I'm applying the make-up and which type of make-up we are using. We used pale foundation to make my skin complexion look lighter than it already is, therefore making my skin look pale and weak. This is because in our music video, I'm the actor who is diagnosed with Illness and therefore we have to show this through the use of make-up and costume in order for our audience to identify this character. We also applied glue on my eyebrows to try to get rid of them as this symbolises the illness of this character.  We used purple eye shadow to make my eyes really look really tired and to show the effects of the illness. For my lips we used pale foundation to make them look really dry showing the illness taking its effect on our character. Through this process it helped us to establish the type of make-up we are going to use for our music video and how this works well. I also think the make-up of an artist or an actor is very important as it helps give them an identity of who they are, and how the audience can relate to them it also adds to the mis-en-scene of our video.


This is our casting list for essence productions. They are all female as our main artist is a female singer therefore our casting had to be all female. This was a much easier process because it was easy to track down many young teenage girls as I have a lot of friends who are my age. From this I thought about females who have had experience drama and singing and would be a very confident person in front of the camera. Most of these females have had some sort of experience which made it very easy to choose and pick out who would best suit. We also did a casting audition which helped the overall decision of who are main artist is going to be due to the fact that we were auditioning them face to face. Therefore it was much clearer to see who stood out immediately from the rest of the auditions. We also wanted someone who was easy to communicate with and wouldn't be a problem for the times we are filming and would be reliable on attending the rehearse shooting as well. Overall we chose Melina Nadmar to be our main artist. This is because we felt she best suited to the type of role we are looking for, she has the star quality of a singer-songwriter and is very confident and able to express her views confidently. She's had very strong experience within drama studying it at GSCE and taking it further to AS&A2. She's also very accessible as she comes to the schedule of our filming.

Risk Assessment by Michelle Richards

Logo Designs for Essence Productions by Michelle Richards
This is all the designs I made for the group logo. Our chosen one was the guitar in the white outline as this stood out to us the most. It likes in with our genre and the audience will be able to establish this.

Artists Information by Michelle Richards

Our final Logo- Michelle Richards





































                                                                                                                                                                   These screenshots show how I managed to design and edit our final logo design. Before using photoshop, I already had the design of the digipak which was just a black circle with the guitar outline and essence productions titling. Therefore I used photoshop to finish off the things I didn't manage to do, making it stand out to our target audience and have a professional image. The first screen shot shows me adding a new layer which was white. Before the background colour was grey and I felt I had to change this as it didn't look attractive for a brand or in representing an artist. I chose the colour white because the guitar outline and font colour was in white, so I felt it was better to go for the white background behind the circle as it matches the circle. I did ask my group and peers about the colours we should use for the background, they said white. But I felt like experimenting to see how the background would look with different colours apart from white. I used blue, red to experiment this and overall it wasn't a good result, therefore white was the colour I decided to stay with. It adds simplicity to the logo, but yet the audience are able to establish the type of genre we are as the colours all associate with our genre. The outlined guitar was a key factor in constructing our logo as I felt I wanted something that would symbolise start away the type of genre we are, without the audience having to listen to our music to configure this. An acoustic guitar is a key instrument for many singer-songwriters and that's why I decided to include this within our logo. The font I used was 'Georgia' which connects with the type of genre we are doing. It establishes the brand as singer-songwriter genre and establishes the artist as well. Overall I am happy with our final logo design as it engages and connects with our target audience.




Rights to Music by Michelle Richards


Schedule by Michelle Richards

Costumes by Michelle Richards

Research

Digipak Research By Michelle Richards





Moodboard for Digipak  By Michelle Richards
Theorists-Richard Dyer by Michelle Richards


Theorists-Andrew Goodwin by Michelle Richards

Digipak Influences by Michelle Richards


Codes and Conventions-Music Videos by Michelle Richards


Common Ideas and Similarities-Michelle Richards 



Social Media by Michelle Richards





Digipak Analysis by Michelle Richards



Video Influence by Michelle Richards
 Record Label Research by Michelle Richards


Research and Development/Artists Research-Michelle




Music Video Analysis-Michelle Richards